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How to Create a Campaign

Step-by-step​

1. Open the Campaigns tab​

Go to the Campaigns tab and click New Campaign.

2. Fill in campaign settings​

In the campaign settings form, provide:

  • Campaign name — a readable name for internal reference

  • Pricing model — choose how you're buying traffic:

    • CPC — cost per click
    • CPA — cost per acquisition

    Then enter the corresponding cost value.

  • Tags — optional labels to group campaigns by a common attribute (e.g. conversion type: SOI, Install, etc.)

  • Offer vertical — select the vertical that matches your offer

  • Traffic source — the source you'll be buying traffic from

  • Tracking domain — the domain used to generate your tracking link

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Don't have a traffic source yet? → How to create a Traffic Source

3. Configure the Rotation​

In the Rotation Parameters section:

  • Set a path name
  • Select the offer this path will direct traffic to (one offer field is already added by default)

In the path settings you can:

  • Add multiple offers to the same path
  • Set a weight for each offer to distribute traffic between them
  • Create multiple paths and set weights at the path level too
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Don't have an offer yet? → How to create an Offer

4. Save and launch​

Click Save. After saving, a Campaign URL will be generated in the URL field.

Use this URL in your chosen traffic source to start the campaign.

That's it!​

Your campaign is live. Once traffic starts flowing, you'll see clicks, conversions, and ROI metrics broken down by zone, subid, creative, country, and device in real time.

What's next?​