Rinku Knowledge Base
Rinku is an ad campaign tracking platform that collects data from all your advertising campaigns, turns it into actionable analytics, and helps you focus on the audience segments worth investing your budget in — for maximum performance ROI.
What you can do with Rinku
- Track every click and conversion in real time via S2S postback
- Drill down by zone, subid, creative, country, device — find losing segments fast
- Set routing rules with 30 custom tokens, weighted splits, bot filtering
- Auto-optimize traffic: set ROI/CPA thresholds and let Rinku alert or act automatically
- Track costs via CPC/CPA models and CSV import
How to use this knowledge base
- Use the left sidebar to navigate to any section
- Start with Creating a Campaign if you're new to Rinku
- Use articles as a reference when configuring or optimizing active campaigns
tip
This knowledge base is updated alongside the product — you'll always find the latest information about Rinku's capabilities here.
Quick links
| Task | Link |
|---|---|
| Create your first campaign | Creating a Campaign |
| Add a traffic source | Creating a Traffic Source |
| Add an offer | Creating an Offer |
| Understand URL parameters | Parameter Mapping |